root@localhost:/apps/ulogcatd.sideload/INPIOCNWfAUN# cat /apps/ulogcatd.sideload//current/ulogcatd.ulogcat.wrapper
#!/bin/sh
export PATH="$SNAP_APP_PATH/bin:$SNAP_APP_PATH/usr/bin:$PATH"
export LD_LIBRARY_PATH="$SNAP_APP_PATH/lib:$SNAP_APP_PATH/usr/lib:$SNAP_APP_PATH/lib/x86_64-linux-gnu:$SNAP_APP_PATH/usr/lib/x86_64-linux-gnu:$LD_LIBRARY_PATH"

exec "ulogcatd.ulogcat" $*
root@localhost:/apps/ulogcatd.sideload/INPIOCNWfAUN# snappy service start ulogcatd
root@localhost:/apps/ulogcatd.sideload/INPIOCNWfAUN# snappy service logs ulogcatd

2016-02-24T15:47:09.100526Z ubuntu-core-launcher /apps/ulogcatd.sideload/INPIOCNWfAUN/ulogcatd.ulogcat.wrapper: 5: exec: ulogcatd.ulogcat: not found
2016-02-24T15:47:09.121713Z systemd ulogcatd_ulogcatd_INPIOCNWfAUN.service: main process exited, code=exited, status=127/n/a
2016-02-24T15:47:09.134532Z systemd Unit ulogcatd_ulogcatd_INPIOCNWfAUN.service entered failed state.
2016-02-24T15:47:09.141480Z systemd ulogcatd_ulogcatd_INPIOCNWfAUN.service failed.
2016-02-24T15:47:09.410692Z systemd ulogcatd_ulogcatd_INPIOCNWfAUN.service holdoff time over, scheduling restart.
2016-02-24T15:47:09.422180Z systemd start request repeated too quickly for ulogcatd_ulogcatd_INPIOCNWfAUN.service
2016-02-24T15:47:09.425672Z systemd Failed to start service de logs.
2016-02-24T15:47:09.432868Z systemd Unit ulogcatd_ulogcatd_INPIOCNWfAUN.service entered failed state.
2016-02-24T15:47:09.437937Z systemd ulogcatd_ulogcatd_INPIOCNWfAUN.service failed.

root@localhost:/apps/ulogcatd.sideload/INPIOCNWfAUN# /apps/ulogcatd.sideload//current/ulogcatd.ulogcat.wrapper &
[1] 1327
root@localhost:/apps/ulogcatd.sideload/INPIOCNWfAUN# ps | grep ulog
 1327 pts/0    00:00:00 ulogcatd.ulogca
 1330 pts/0    00:00:00 ulogcat